GET COMFORTABLE WITH DISCOMFORT
Change is like getting in a cold pool. You just have to commit and embrace the discomfort. We’ve built our studio on that feeling. The buzz of transforming results and perceptions through strategies and ideas backed by research, science and our storytelling DNA. Work that helps founders and leaders de-risk their Moments of Change.
Like a sandy swimsuit, change is uncomfortable. You have to adjust to the fact that things can’t stay where they are.
But knowing what got you here won’t get you there is just the start. To win, you have to truly embrace something different. Choose a path untrodden. One that might even scare you a little. That takes trust and trust takes courage.
Happily, trust and courage is what we build with our brand strategy, big ideas and behavioural science. We use the power of different and proven human insights to de-risk moments of change – transforming them, instead, into stories that win attention, get shared and achieve results (of the fiscal kind).
It might be a top-to-bottom rebrand or a market share-stealing campaign. But if you’re ready to grab the inflection point by the variables and turn it in your favour, you’re ready for Mighty change.
Moments of Change
It can be tempting to lump all business change together and assume it’s driven by growth. There’s probably some truth in that. What does differ are the reasons for needing change. It’s these reasons that inform a response that works.
We’ve developed a simple model to define your reasons for change so we can come up with winning solutions. It’s called Moments of Change and it’s where every project starts.
Need help understanding your Moment of Change? Pick up the phone to us for a quick chat and we’ll help you figure it out.
Our Senior Team
Nick
Designer
Martyn
Startup Consultant
Richard
Business Growth Consultant
What we believe is who we are
The best way to get to know us is probably by exploring our values. This is, at our core, who we are and who you’ll be working with.
Brave and Bold
You can’t achieve Mighty change without being brave and bold. We encourage our clients to do it all the time, so we must do the same. That means never shirking a challenge. Putting in the hard yards. Embracing and enjoying the discomfort of change like some kind of lab-grown super-brand marine. Oorah!
Eternal Optimists
We’re the most optimistic team you’ll meet. That doesn’t mean we’re some happy-clappy fantasists. Quite the opposite. It means we see the reality of the situation and use a can-do, never-say-die attitude to fix it. Solving problems with ingenuity and the resources we have – thinking creatively to succeed. But always believing we will succeed.
Street Smart
We don’t work with the biggest budgets. We don’t work with the most famous brands. That’s how we like it. It means we have to fight harder for attention. We get to use all our nimbleness, cunning, creativity and smarts. We’re the plucky fighters people always underestimate. We’re light on our feet. We punch above our weight. We … really like boxing analogies.
Always Looking Forward
Change is constant. And, as we’re in the business of selling change, we never sit still either. The past is the past. Our job is to build on it. To keep trying new things and improving old ones. Nothing is ever finished. There’s always room for bigger, better, stronger. There’s no ceiling to what we and our clients can achieve together. Onwards. Upwards.
Founders and leaders
We’ve worked on every side of the growth story. With founders, startups and scaleups, and by co-building ventures ourselves. With M&A firms, private equity, venture capital and angel investors.
We know what founders are going through, what investors are looking for and what it takes to turn ambition into something people can believe in and buy into. And what a great brand can unlock.
What they say
I have worked with the team at Mighty for the best part of 10 years and they have always been a pleasure to deal with. Innovative, creative and contemporary – highly recommended!
The combination of strategy, branding, design, and execution enabled us to go from concept to market-ready in under 60 days and begin having genuine revenue-generating conversations with prospective customers and partners.
What really sets Mighty apart is their local knowledge, ability to quickly grasp a brief, and their flexible, collaborative approach. They're responsive, easy to work with and consistently deliver high-quality work to challenging timescales.
I highly recommend James and the team at Mighty. Their work on designing the Wiltshire Marque brand has been exceptional. They guided us through the whole process, listening to our ideas and aspirations, and bringing to bear their knowledge and expertise. They made the journey fun and inclusive and the end result surpassed our highest expectations.
Have some questions? We have some answers.
What type of projects do you take on?
We love projects with a bit of meat on the bones. We’re looking for businesses that want to change the world but don’t quite know how to do it. Organisations missing a strategic approach to their marketing. Brands that are ready to take a hop, skip and a leap into the future.
But if you’re not quite sure how that translates into, you know, actual deliverables, then we’ve got a few different programmes to help you.
How long do projects take to deliver?
As with any project, it depends on exactly what you’re asking for. We’re built to move fast, but with care, making sure we create something everyone can be proud of. Our programmes include brand sprints and strategy deep-dives, as well as the full monty.
If you need something a bit more complex, or you’ve already got certain elements lined up, let’s have a chat.
How do you decide if a project is a good fit for Mighty?
Our brand values really speak for themselves – if you have a read of those and find they resonate with you, then we’re probably a great fit for your project.
Here are a few other things we like:
Active decision makers
People who trust us to do the work well
Businesses with a sense of purpose
Companies that value curiosity
People who put the ego aside
Do you work with businesses who aren’t startups or scaleups?
Short answer – yes! We work with any business that’s got ambition and the drive to make the most of change. If you’re a leader in your field, we want to help.
How soon can you start a project?
It depends on what else we’ve got on the books, but we normally get started within two weeks of everything being signed off. When you first accept our proposal, we’ll send you a few bits:
Letter of agreement
Terms and conditions
New client form
Initial invoice for kick-off
Then we need to make sure we’re all on the same page, so we’ll hold an internal kick-off meeting with the right team, get planning, and arrange a scoping meeting with you as needed.
What’s the SIDEKICK Foundry?
The SIDEKICK Foundry is a collective of businesses that work alongside SIDEKICK Venture Studio to support the growth of tech businesses in the South West and beyond.
We work directly with SIDEKICK on the ventures they create – that means brand strategy, brand creation, web development, digital marketing and all that good stuff. It also means we’ve got loads of experience in working with startups at different stages, so you get an agency that understands where you’re at and what you need next.
